Year of the Horse

Design Concept

A celebration of the 2026 Year of the Horse, built around a playful horse portrait and the greeting 马年大吉. A vivid pink field, blue ornamental frame, floral details, and warm cream tones give the piece its festive character.

The composition brings Chinese New Year lettering, decorative patterns, and textured illustration together in a contemporary seasonal greeting. This is the first entry in an ongoing Lunar New Year collection.

Illustration + Motion

View the animation on Instagram ↗

I created the illustration and animation for this personal project, developing a festive visual world for the Year of the Horse.

Possible Brand Applications

A similar approach could become a Lunar New Year greeting, seasonal brand campaign, illustrated packaging, or animated social feature.

These are potential applications. This piece is a personal portfolio project, rather than a commissioned client campaign.